Helping climate and nature companies become clear and credible online
Climate and nature companies do important work. Most people don't get it quickly enough.
I help you change that — so the right clients, partners and investors understand you, trust you, and reach out.
Clear messaging
Website that converts
Pitch that lands
LinkedIn that works
understood in seconds
the right people find you
people know what to do next
investors get the opportunity fast
How we can work together
Clarity Audit ✦
(top pick)
I review your website, pitch deck and Linkedin
from €497 per asset
Positioning & Messaging Sprint
We work together to define clear messaging that people instantly get
from €1,200
Building Websites, LinkedIn & Pitch Decks
I build or improve your website, LinkedIn and pitch deck
from €1,000 per asset
Optional ongoing support
Many teams ask for continued support improving their communication as the company evolves.
This can include:
✔ Messaging for new products, services, or initiatives
✔ Website improvements
✔ Pitch deck updates
✔ LinkedIn content strategy and execution
✔ Async reviews and feedback
Available on a monthly or project basis.
This can include:
✔ Messaging for new products, services, or initiatives
✔ Website improvements
✔ Pitch deck updates
✔ LinkedIn content strategy and execution
✔ Async reviews and feedback
Available on a monthly or project basis.
Why I can help
- I've seen where things break15+ years in – from early-stage to scale – taught me one thing:
If people don't understand what you do, nothing works. - I connect messaging, UX and conversionNot just strategy or copy. I look at how everything works together – and fix what's actually blocking growth.
- Focused on climate & nature organisationsYou are solving complex, important problems. I help make them clear so the right people understand and act.
What people I've worked with say
- "Your feedback genuinely helped sharpen the framing before it landed in front of someone who took it seriously."
We reached the campaign goal earlier this week through a significant single donation. Show moreFounder at GoSpherex Environmental Action - "Having your fresh eyes on this content is just what I needed to help kick up the quality of the Laro website."
I am so shocked by how thoughtful you were in your review. Every single point that you made was spot on. Thank you for your honesty and being so direct!Milo Putnam ★★★★★Founder at Laro - ethical wildlife travel media company - "She simplified my messaging and helped me communicate clearly and directly what I offer to my clients."
For a long time, I felt that my LinkedIn profile didn't truly reflect what I do. Olga helped me give it a much clearer, more professional, and better-aligned direction. Show moreFounder @ SpanishBusinessCoach, partner at Learn Speak Languages - "Olga has provided a lot of clear, actionable intelligence that will allow us to tweak and maximise the benefits of the MVP/beta programme."
I met Olga those the happy coincidence of a comments section in Linkedin (the power of social media?). We work in approximately the same area of founders, young entrepreneurs and startups Show moreAuthor of Unfounded, Founder at Lugh Microgrid - "Her ability to align product priorities with business needs, all while keeping the team engaged and motivated, made a real difference."
Working with Olga at Nautal during one of the most challenging times in the industry was nothing short of impressive. As a Product Manager navigating the rough seas of COVID-19, while also facing the absence of an important part of our IT structure, she stepped up in every possible way to keep things moving. Show moreCarlos Rodriguez ★★★★★Director of Operations at Click&Boat, Ascension - "I truly appreciate her direct feedback and product-driven approach, with a strong focus on tangible improvements."
Working with Olga brought significant value and insightful feedback.
I'd especially like to highlight her Self-Audit Guide – a practical workbook for website audits. I'm also grateful for her in-depth pitch deck review. Show moreAnton Minin Baranovskii ★★★★★Founder at Toqen.app
What type of companies I help
I work with climate and nature startups, cleantech companies, NGOs, environmental organisations, and impact-driven teams building solutions for people and the planet.
What they have in common: they're doing serious work in the real world, but struggling to present it clearly online – to investors, partners, clients, or all three.
I help founders and teams turn complex ideas into clear messaging and a credible online presence – across their website, LinkedIn, and pitch materials.
For climate and cleantech startups, I also bring product management, product strategy, and UX experience – helping you sharpen not just how you communicate your product, but how the product itself is built and positioned.
→ Learn more about product consulting
What they have in common: they're doing serious work in the real world, but struggling to present it clearly online – to investors, partners, clients, or all three.
I help founders and teams turn complex ideas into clear messaging and a credible online presence – across their website, LinkedIn, and pitch materials.
For climate and cleantech startups, I also bring product management, product strategy, and UX experience – helping you sharpen not just how you communicate your product, but how the product itself is built and positioned.
→ Learn more about product consulting
How to start
-
1. Free intro call
We quickly understand your company, goals, and what currently feels unclear. Book a call -
2. Define clear positioning and messaging
Through an audit and/or a focused workshops, we define clear positioning and messaging that explain what you do, who it's for, and why it matters. -
3. Build a credible online presence
I turn that narrative into a credible online presence – improving or building your website, LinkedIn page, or pitch deck.
-
1. Free intro call
We quickly understand your company, goals, and what currently feels unclear. Book a call -
2. Define clear positioning and messaging
Through an audit and/or a focused workshops, we define clear positioning and messaging that explain what you do, who it's for, and why it matters. -
3. Build a credible online presence
I turn that narrative into a credible online presence – improving or building your website, LinkedIn page, or pitch deck.
Climate and nature organisations deserve to be understood, trusted and noticed. Let me help you clarify your messaging and turn it into online assets that work.
Limited slots available.
- How clear is your website?I'm sure you do amazing things in the real world.Get PDF for free
But does your website explain it in a way people get it? Check it with the "Do They Get It?" guide.
Practical questions
Many teams start with a Clarity Audit, but not always. During the intro call we quickly identify what will help most – an audit, a messaging workshop, or jumping straight to improving your assets.
That's common.
Often the issue is not the absence of messaging, but how clearly it is structured and communicated online.
Good messaging answers a few key questions:
• Does it speak to the right audience?
• Does it clearly state the problem?
• Does it explain the solution and the result in a way that resonates?
The audit helps identify which pieces are unclear or missing and where the story becomes confusing.
Often the issue is not the absence of messaging, but how clearly it is structured and communicated online.
Good messaging answers a few key questions:
• Does it speak to the right audience?
• Does it clearly state the problem?
• Does it explain the solution and the result in a way that resonates?
The audit helps identify which pieces are unclear or missing and where the story becomes confusing.
I work with climate and nature organisations – including startups, NGOs, research initiatives, environmental projects, and solopreneurs – that struggle to clearly explain their work online and communicate their value.
Yes. In addition to communication and positioning, I can help tech startups improve their product strategy, user flows, and value proposition.
With 15+ years of experience building digital products, I often support founders in making their product clearer, more useful, and easier to grow.
→ Learn more about product work
With 15+ years of experience building digital products, I often support founders in making their product clearer, more useful, and easier to grow.
→ Learn more about product work
Depending on the format, you receive:
• A clarity audit document with concrete recommendations
• A set of brand messages aligned with your positioning - reusable sound bites you can use across your marketing and assets - together with a framework on how to use them more effectively
• A website, LinkedIn page, or pitch deck aligned with your positioning
• A clarity audit document with concrete recommendations
• A set of brand messages aligned with your positioning - reusable sound bites you can use across your marketing and assets - together with a framework on how to use them more effectively
• A website, LinkedIn page, or pitch deck aligned with your positioning
A clarity audit usually takes about a week.
Positioning & messaging workshops typically run over a few sessions, and building assets depends on the scope – usually from a couple of weeks onward.
Positioning & messaging workshops typically run over a few sessions, and building assets depends on the scope – usually from a couple of weeks onward.
Yes. I work as an independent consultant (Spanish: autónoma) and provide official invoices. I work with EU and international clients.
Yes. Most collaborations happen remotely through calls, async feedback, and shared documents.
Yes. Many climate and nature organizations struggle because their work is complex. My role is to help translate that complexity into clear communication that partners, clients, and investors understand.
If a project requires deeper expertise in a specific field, I can also tap into my network of experts who specialize in communicating complex scientific or environmental topics.
If a project requires deeper expertise in a specific field, I can also tap into my network of experts who specialize in communicating complex scientific or environmental topics.
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Olga Shavrina
Olga Shavrina: Product Leader for Climate & Nature Companies
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© 2014 – 2026, Olga Shavrina
Language: EN, RU
Language: EN, RU